9 Tips to Make Your Blog Posts More Engaging
What is the average engagement rate you get from your blog posts? Are you getting shares, likes and comments that are steadily growing your following? Or do your articles seem to disappear in the sea of content produced daily?
If you look at all the ways to publish content online in 2021, you’ll find that there are at least a dozen exciting formats to try out . But it’s without a doubt that blogs still reign supreme .
According to the available data, there are about 500-600 million active blogs on the Internet. This means that a third of all websites are focused on publishing content.
And in truth, that’s no surprise. When we look at all the potential benefits of blogging – monetary and marketing-related – it’s clear why individuals and brands alike want to continue blogging.
But if you’re one of those people or brands, you need to understand one thing. To stand out in such fierce competition, you need to publish content that’s 100% optimized to get results. And that means writing the absolute best blogs you can.
So if you’re willing to put in the work that gets results, these are the nine things you can do to make your blog posts more engaging .
1. Write for normal people
Have you ever wondered about the most whatsapp aus kambodscha common mistake authors make when writing for online publications? Even if not, we’ll tell you anyway. It allows them to get carried away.
You see, most blogs are not designed to be read by rocket scientists and literature professors (although there is definitely a market for that kind of content too). No, they are written for regular people. This content needs to take into account the average reading level (i.e. equivalent to a 7th/8th grade student ) and the fact that people don’t read anymore – they skim.
So how can you get around these two obstacles and still communicate your ideas (however complex they may be) without losing the reader’s attention? 5 amazing reasons why you need to start a blog Well, one solution might be to break up long walls of text .
As you write, think about what you can do to make your content manageable.
- Use different heading styles to clearly separate sections, such as in this article on the Poptin blog .
- Format your text with bullet points if you list more than two items.
- Shorten sentences and paragraphs and avoid complicated wording.
- Check and improve your grammar and readability scores with free grammar checking tools
- Find additional ways to guide readers through your content, such as the tables and frames used in this post by Eachnight .
2. Add visual information
Another super easy way to make your blog alb directory posts more engaging is to enrich them with visual elements.
Knowing that the human brain does a much better (and faster) job of processing visual information , try to find ways to incorporate it into your blog posts. Whether you add photos, screenshots, create infographics, or film videos is entirely up to you—and your budget. But rest assured, they’ll do a great job of enhancing your content and making it appealing to your target audience.
